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Wei Yen, who initially served as part of the joint venture with Nintendo which created iQue, founded a software engineering firm in 2000 known as RouteFree, later renamed to [[BroadOn]]. BroadOn served as a mostly-unknown third entity in the development of the iQue Player, developing its entire software infrastructure which was released under the iQue brand through the joint venture with Nintendo. As such, BroadOn in some ways served as the overseas representation of iQue's development efforts.
Wei Yen, who initially served as part of the joint venture with Nintendo which created iQue, founded a software engineering firm in 2000 known as RouteFree, later renamed to [[BroadOn]]. BroadOn served as a mostly-unknown third entity in the development of the iQue Player, developing its entire software infrastructure which was released under the iQue brand through the joint venture with Nintendo. As such, BroadOn in some ways served as the overseas representation of iQue's development efforts.
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